Academic vs Industry Cover/Motivation letter

Academic vs Industry Cover/Motivation letter2025-10-29T07:21:21+00:00

A strong cover letter (“motivatiebrief” in Dutch), adds context to your resume and makes you stand out. This is your opportunity to make a good first impression by demonstrating why you are a good fit for the position and why the position is a good fit for you.

This guide will help you write clear, tailored letters for both academic and industry roles in the Netherlands.

Your cover letter should:

  • Describe your motivation for applying
  • Demonstrate how your qualifications align with the role
  • Emphasize your drive, organizational fit, and value addition
  • Complement, but not repeat, your CV

Consider it a short, compelling narrative about your professional background.

What’s the Difference Between Academic and Industry Letters?

Feature
Academic Letter
Industry Letter
Length
~1 page (max 500–600 words)
~1 page (max 500–600 words)
Tone
Formal, focused on intellectual fit
Professional, enthusiastic, results-oriented
Focus
Research, teaching, academic goals
Skills, experience, value for business/team
Language
More technical/scholarly terms
Clear, jargon-free, business-friendly
Customization
Emphasize department/faculty match
Align with company mission and job role

The format of an effective cover letter 

Introduction (1 paragraph)

  • Describe the job for which you are applying
  • Describe how you found it (optional)
  • Give a short, captivating introduction of yourself

Motivation & Fit (1-2 paragraphs)

  • Why this job? Why this institute or company?
  • How do your objectives or interests fit into their projects or mission?

Experience & Value (1 to 2 paragraphs)

  • Emphasize accomplishments or relevant experience (don’t repeat your resume)
  • Demonstrate how you will contribute to their group, project, or company

Conclusion (one brief paragraph)

  • Show that you are prepared for the next step and that you are genuinely interested
  • Mention your availability for the interview
  • Thank the reader

Tips for academic cover letters

  • Complement the department’s current initiatives, research themes or ongoing projects
  • Highlight your teaching experience and philosophy (if applicable)
  • Mention upcoming research plans or funding goals if relevant
  • Maintain a formal tone while emphasizing academic potential

Tip: Refer to specific faculty members, programs, or values to demonstrate that you have done your research.

Tips for industry cover letters

  • Refer to the job description as a reference: mirror keywords and necessary skills
  • Prioritize impact and results over academic detail
  • Exhibit passion for the company’s goals, values, or offerings
  • Demonstrate your communication, problem-solving, and teamwork skills

Tip: Convert your academic work into transferable skills: Give an example of how you “led multi-year projects under tight deadlines and collaborated across disciplines” instead of “PhD in Molecular Biology.”

Special remarks for international researchers

  • Even though it isn’t strictly necessary, a cover letter is customary and expected in the Netherlands
  • Unless the job posting is in Dutch, writing in English is acceptable
  • If applicable to the position, mention your residency status or permit
  • Avoid coming across as too formal or ambiguous to Dutch employers; instead, be straightforward and genuine

Quick Checklist to Use Before Sending your Letter

Does it fit the tone of the role and/or organization?
Is it addressed to the right person (if known)?
Is it a personalized template rather than a generic one?
Have you proofread for spelling, grammar, and formatting errors?

Does it have a clear filename and is it saved as a PDF? (LastName_CoverLetter_Position.pdf)

Resources and Assistance

  • University Career Services: Writing support and feedback
  • Online resources: Academic job boards, LinkedIn Learning, and sample letters
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